Our History

We Started and Growing Fast

A Decade of Excellence: The Story of Super Group

1978

Establishing Roots

Super Group is founded in Lahore, Pakistan, with the goal of becoming the leading camera distributor and retailer in the country. The company opens its first retail outlet and begins partnering with local dealers.

1985

Expanding Our Reach

Super Group expands its product offerings to include a wider range of cameras and accessories from major brands. The company also establishes its first after-sales support service center in Lahore.

1995

Building a Reputation for Quality

Super Group opens its second retail outlet in Karachi, and begins to establish a nationwide network of dealers. The company's commitment to customer satisfaction and expert advice begins to earn it a reputation as a trusted source for camera equipment and services.

2000

Reaching New Heights

Super Group expands its network of dealers to include cities across Pakistan, increasing its reach and making it easier for customers to find the products and services they need. The company also begins to offer online shopping, making it even more convenient for customers to purchase products.

2000

Making it Easy for Customers

Super Group launches a new after-sales support service center in Karachi, providing even more customers with access to fast and efficient repair and maintenance services. The company also begins to offer training and educational programs to help customers get the most out of their camera equipment.

2023

Continued Growth and Success

espite the challenges posed by the COVID-19 pandemic, Super Group continues to grow, expanding its product offerings and improving its services. The company remains committed to its mission of making photography accessible to everyone and providing its customers with the best products and services available.